Sterling Peak believes that the existing method of presenting market news and
data is inefficient and cumbersome. Currently, market news and data is fed to
financial professionals in its rawest form with very little context or frame of
reference.
Sterling Peak has developed a means of correlating market data into a fashion
that is more relevant to the interests of the financial professional's
portfolio. In order to thrive in the ever changing global marketplace, it is
crucial that financial professionals are able to rapidly interpret market
movements to capture opportunities that could be missed using standard
methodologies.
Currently, financial professionals are forced to sort through vast amounts of
data and news in order to decipher what is impacting their holdings directly.
Sterling Peak's Market*Pulse can guide through this vast matrix of data to the
most important information and instantly calculate the potential impacts on
investments.
Utilization of Market Data
Sterling Peak's flagship market data solution – Market*Pulse - is designed to
assist traders in interpreting market data and movements. With the multitude of sources
and technologies offered today, the financial community is bombarded with news
and market data without reference to the big picture of how these market
fluctuations impact their own holdings and ideas. Market*Pulse uses cutting-edge
technology to fill this gap by identifying correlations of market data and news
to a specific set of stocks. After extensive focus group research and testing,
the product suite design and prototypes have received warm responses from the
upper management at some of New York's largest financial institutions.
Market*Pulse's technology is designed to improve the efficacy of
the trader through three methods:
- Present a dynamic and graphical view of any exchange or ETF
- Market*Pulse displays proportional movements in the equity market along with
the correlated news data and real-time technical indicators. This further allows
traders to see opportunities in the marketplace which are not obvious with any
other product available.
- Give traders actionable information from our streaming market data and
news feeds
- Faster tick by tick delivery and display of market data than our competitors
enables traders to react to changes in the market in a timelier manner. This
ultimately improves the execution of the trader's own strategies.
- Intuitive user interfaces allow traders to interact with changes in the
market and their own holdings
- The interface provides the natural ability to interoperate between functions
within the suite. Traders can drill down into the market's activity showing
relative performance between sectors, sub-sectors, and current holdings and then
compare any and all with each other.
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